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The coolest ad I’ve ever seen
Apparently there’s a new theory that says the universe will end with a totally outta-control explosion. Scientists are calling it “The Big Rip”, and it’s based on theories that the universe has “phantom energy” in it that helps explain why the universe is expanding.
There’s a great story on it in today’s New York Times, which explains our doom. Billions of years from now, apparently, phantom energy will be pushing the galaxies apart so quickly they’ll be near the speed of light — and the sky will go dark. The acceleration will demolish the galaxies:
About 900 million years later, about 60 million years before the end, our own Milky Way galaxy will be torn apart. Three months before the rip, the solar system will fly apart. The Earth will explode when there is half an hour left on the cosmic clock.
The last item on Dr. Caldwell’s doomsday agenda is the dissolution of atoms, 10-19, a tenth of a billionth of a billionth of a second before the Big Rip ends everything.
“After the rip is like before the Big Bang,” Dr. Caldwell said. “General relativity says: “The end. Time can’t evolve.”
The best part of the story is where the physicists basically admit that yeah, given how incredibly weird phantom energy is, it probably allows for things like antigravity and wormhole-based time machines. Antigravity and time machines, people. God DAMN do I love modern physics.
The Times’s web site gets bonus points for the driest copywriting on the planet: Attached to the news story is an “Interactive Graphic” illustrating “A New View of Doomday”.
I'm Clive Thompson, a writer on science, technology, and culture. This blog collects bits of offbeat research I'm running into, and musings thereon.
Currently, I'm a contributing writer for the New York Times Magazine and a columnist for Wired magazine. I also write for Fast Company and Wired magazine's web site, among other places. Email or AOL IM me (pomeranian99) to say hi or send in something strange!
A long German word for “noticing when ads are being customized based on your surfing history”
“El Ajedrecista” — an analog chess-playing computer from 1912
“How did you find my site?” and Vannevar Bush’s memex
» visit the Collision Detection archives
May 20, 2011 » 02:28 PM
From Christopher Kennedy’s very droll book “Neitzsche’s Horse”.
July 28, 2010 » 07:35 AM
“Wr” - S
July 06, 2010 » 10:05 AM
My Xbox broke, and I was trying to Google some possible technical solutions, when I noticed that Google appears to be encouraging me to make a typo. I suppose it’s possible that Google’s algorithms know that typing “wont” instead of “won’t” would produce better results.
June 29, 2010 » 05:00 PM
On the other hand, when I tried the test for multitasking, I was pretty abysmal. I performed worse than people who identify themselves as heavy multitaskers, and those who identify as low multitaskers.
June 29, 2010 » 04:58 PM
I finally got around to trying out the interactive “test your distractability and multitasking” page at the New York Times, which they put up alongside their story earlier this month about how computer distractions are eroding our lives.
According to the test, I guess I have good focus — I’m not very distractable!
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