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Brake lights: the next generation

In July, I blogged about “emotive” car technology and talked about an innovation I’d always wanted to see: Brake lights that grow brighter depending on how hard, and how suddenly, you’re hitting the brakes. Simple, elegant way to help other drivers keep from colliding, right? Well, apparently BMW has been introducing this innovation to its new cars, as the BBC reports:

Oh, here’s a gimmick for ya: two stage brake light clusters, as already seen on some current BMW models. They inform the following driver whether to brake normally, or whether he’s got two seconds to avoid ploughing into the back of the 1-Series he’s been sitting on the back bumper of to get a closer look. Seems like the men from Munich have thought of everything.

(Thanks to Debbie for this one!)


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I'm Clive Thompson, the author of Smarter Than You Think: How Technology is Changing Our Minds for the Better (Penguin Press). You can order the book now at Amazon, Barnes and Noble, Powells, Indiebound, or through your local bookstore! I'm also a contributing writer for the New York Times Magazine and a columnist for Wired magazine. Email is here or ping me via the antiquated form of AOL IM (pomeranian99).

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Collision Detection: A Blog by Clive Thompson