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Here’s an interesting bit of research that ripped my head off. The Pew Internet & American Life Project just did a survey on how people search the Net. Among their findings:

Nearly half of searchers use a search engines no more than a few times a week, and two-thirds say they could walk away from search engines without upsetting their lives very much.

They could “walk away from search engines without upsetting their lives very much”?? This fascinates me, because my own experience is so radically, fundamentally, insanely different. During the workday, I use search engines several times an hour — and for several extended periods during the day I’ll be doing queries several times a minute. If I were to average it out, I’d say I probably do a search every 15 minutes while I’m at work at my desk. Obviously, I skew pretty far off to the side of the bell-shaped curve here because I’m a) a journalist, b) a technology journalist, c) a blogger, and d) someone who regards the Internet, functionally, as a part of my consciousness. Search engines aren’t merely the way I find information: They’re part of my basic thought processes.

Wow.

(Thanks to Boing Boing for this one!)


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Bio:

I'm Clive Thompson, a writer on science, technology, and culture. This blog collects bits of offbeat research I'm running into, and musings thereon.

Currently, I'm a contributing writer for the New York Times Magazine and a columnist for Wired magazine. I also write for Fast Company and Wired magazine's web site, among other places. Email or AOL IM me (pomeranian99) to say hi or send in something strange!

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Recent Entries

A long German word for “noticing when ads are being customized based on your surfing history”

Gay squid sex

“El Ajedrecista” — an analog chess-playing computer from 1912

Hacking the Model T

“How did you find my site?” and Vannevar Bush’s memex

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a bunch of stuff

May 20, 2011 » 02:28 PM

From Christopher Kennedy’s very droll book “Neitzsche’s Horse”.

July 28, 2010 » 07:35 AM
“Wr” - S

July 06, 2010 » 10:05 AM

My Xbox broke, and I was trying to Google some possible technical solutions, when I noticed that Google appears to be encouraging me to make a typo. I suppose it’s possible that Google’s algorithms know that typing “wont” instead of “won’t” would produce better results.

June 29, 2010 » 05:00 PM

On the other hand, when I tried the test for multitasking, I was pretty abysmal. I performed worse than people who identify themselves as heavy multitaskers, and those who identify as low multitaskers.

June 29, 2010 » 04:58 PM

I finally got around to trying out the interactive “test your distractability and multitasking” page at the New York Times, which they put up alongside their story earlier this month about how computer distractions are eroding our lives. 

According to the test, I guess I have good focus — I’m not very distractable! 

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Collision Detection: A Blog by Clive Thompson