A few years ago, I wanted to go to a Hallowe’en party dressed as my subconscious. For the costume, I’d simply wear one of my usual suits — except around my neck I’d hang a scrolling LED sign that would randomly display a few dozen messages, such as “Did I forget to turn off the oven?”, “Holy moses I’m bored” and “Up up left right A B B”. Unfortunately, I couldn’t get a working sign in time for the party, so it all came to naught.

You can thus imagine my delight today when I discovered the Scrolling Pants Belt Buckle — which displays the subconscious of your, ah, midsection. From the web site:

Is this for real?

Yes. In fact, here’s a video to prove so.

Can I program it with custom phrases?
Yep. It can hold up to six unique messages at a time, with each message being 256 characters long. You can change these messages at any time.

This is just beyond superb. I’ve said it before and I’ll say it again — there simply isn’t enough innovation in the area of pants technology. The last major breakthrough was in 2003, when Dockers introduced its stain-resistant “nanopants”. But otherwise, the field’s wide open, people!

(Thanks to the Book of Joe for this one!)