The Kraken Wakes, pt. 5

There hasn’t been nearly enough squid news around here for the longest time. I intend to end the drought, beginning today, with this: The best squid-related TV advertisement I’ve ever seen, anywhere, hands down — as well as a cautionary tale of precisely the sort of terrible celaphopod uprising that mankind ignores at its eternal peril.

Click here to watch it! I posted an early frame from the ad because I didn’t want to give away the surprise.

(Thanks to Paul Gemperle for this one!)

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I'm Clive Thompson, the author of Smarter Than You Think: How Technology is Changing Our Minds for the Better (Penguin Press). You can order the book now at Amazon, Barnes and Noble, Powells, Indiebound, or through your local bookstore! I'm also a contributing writer for the New York Times Magazine and a columnist for Wired magazine. Email is here or ping me via the antiquated form of AOL IM (pomeranian99).

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