« PREVIOUS ENTRY
Live chat transcript from 9/11
NEXT ENTRY »
The oldest writing found in the West
Hey, parents: Having trouble convincing your kids to wash their hands before eating? Then hie thee the Internet and order a crateload of SquidSoap — the first soap designed, as per their corporate slogan, to “train tomorrow’s great hand washers.”
It works like this: There’s this totally awesome liquid-soap dispenser encircled by an art-deco squid. On top of the pump handle there’s an ink-dispensing dot. Thus, as the corporate web site explains:
SquidSoap works by applying a small ink mark on a person’s hand when they press the pump to dispense the soap. The ink is designed to wash off after the hands are washed for about 15-20 seconds, which is the time recommended by most doctors. SquidSoap is lots of fun for kids, since they love to get marked. It makes handwashing more like a game.
And, as the company notes, handwashing is scientifically proven to reduce illness in children — indeed, one study found that children who wash their hands at least four times a day miss 30% less school than those who don’t.
A new piece of industrial design, inspired by squid, utilizing game-like principles, and created to address a clinically quantified medical problem? I think I may have found the Rosetta Stone that binds together all my main Collision Detection obsessions. My work here is done. The mother ship can now safely return to take me home.
By the way, do not fail to check out the video ad for SquidSoap hosted on the site — complete with beyond-excellent squid graphics, and a exasperated mom that is so TV-ad note-perfect that it teeters lovingly on the precipice of self-parody before toppling decisively over.
(Profuse thanks to Brian Gardiner and Allon Ivri for this one!)
I'm Clive Thompson, a writer on science, technology, and culture. This blog collects bits of offbeat research I'm running into, and musings thereon.
Currently, I'm a contributing writer for the New York Times Magazine and a columnist for Wired magazine. I also write for Fast Company and Wired magazine's web site, among other places. Email or AOL IM me (pomeranian99) to say hi or send in something strange!
A long German word for “noticing when ads are being customized based on your surfing history”
“El Ajedrecista” — an analog chess-playing computer from 1912
“How did you find my site?” and Vannevar Bush’s memex
» visit the Collision Detection archives
May 20, 2011 » 02:28 PM
From Christopher Kennedy’s very droll book “Neitzsche’s Horse”.
July 28, 2010 » 07:35 AM
“Wr” - S
July 06, 2010 » 10:05 AM
My Xbox broke, and I was trying to Google some possible technical solutions, when I noticed that Google appears to be encouraging me to make a typo. I suppose it’s possible that Google’s algorithms know that typing “wont” instead of “won’t” would produce better results.
June 29, 2010 » 05:00 PM
On the other hand, when I tried the test for multitasking, I was pretty abysmal. I performed worse than people who identify themselves as heavy multitaskers, and those who identify as low multitaskers.
June 29, 2010 » 04:58 PM
I finally got around to trying out the interactive “test your distractability and multitasking” page at the New York Times, which they put up alongside their story earlier this month about how computer distractions are eroding our lives.
According to the test, I guess I have good focus — I’m not very distractable!
» see all of my photos on Flickr
ECHO
Erik Weissengruber
Vespaboy
Terri Senft
Tom Igoe
El Rey Del Art
Morgan Noel
Maura Johnston
Cori Eckert
Heather Gold
Andrew Hearst
Chris Allbritton
Bret Dawson
Michele Tepper
Sharyn November
Gail Jaitin
Barnaby Marshall
Frankly, I'd Rather Not
The Shifted Librarian
Ryan Bigge
Nick Denton
Howard Sherman's Nuggets
Serial Deviant
Ellen McDermott
Jeff Liu
Marc Kelsey
Chris Shieh
Iron Monkey
Diversions
Rob Toole
Donut Rock City
Ross Judson
Idle Words
J-Walk Blog
The Antic Muse
Tribblescape
Little Things
Jeff Heer
Abstract Dynamics
Snark Market
Plastic Bag
Sensory Impact
Incoming Signals
MemeFirst
MemoryCard
Majikthise
Ludonauts
Boing Boing
Slashdot
Atrios
Smart Mobs
Plastic
Ludology.org
The Feature
Gizmodo
game girl
Mindjack
Techdirt Wireless News
Corante Gaming blog
Corante Social Software blog
ECHO
SciTech Daily
Arts and Letters Daily
Textually.org
BlogPulse
Robots.net
Alan Reiter's Wireless Data Weblog
Brad DeLong
Viral Marketing Blog
Gameblogs
Slashdot Games