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Bluejacking

These days, many mobile phones come equipped with Bluetooth — a technology for sending data up to 30 feet to another device. It’s kind of like wifi, except more flexible, albeit with a shorter range. But the point is, a lot of phones can use Bluetooth to send contact information from one to another, much the way you used to “beam” information from one Palm Pilot to another. Except with Bluetooth, you don’t need to be pointing your device at the recipient. Indeed, you could be thirty feet away in a crowded room.

This has given rise to a new trend: “bluejacking”. Bluejacking is when you use your phone to locate another phone nearby that has Bluetooth — and then send that person some contact info, and possibly a cryptic little message. Often you’re doing it to a total stranger, anonymously. As the bluejacking web site puts it:

On their phone, a message will popup saying “‘Hello, you’ve been bluejacked’ has just been received by Bluetooth” or something along those lines. For most ‘victims’ they will have no idea as to how the message appeared on their phone. So, personalised messages like ‘I like your pink top’ and the startled expressions that result is where the fun really starts.

Obviously, bluejacking is kinda creepy — for the victim, it’s rather like being stalked, or a digital-age version of the classic horror movie When A Stranger Calls. (“The call’s coming from inside the house!!!”) But apparently the victims often find it kind of funny. On the Bluejacking site, there are a couple of stories written by bluejackers, including that kid in the picture above: In the photo, he’s bluejacking the girl in the pink-and-white top behind him. The full story is here, and for balance’s sake, they also include a rather hilarious story told from the perspective of a bluejacking victim.

I predict Bluejacking will appear in a spy movie — or horror movie — within the next twelve months.

The picture above is copyright the original bluejacking site, BTW!


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Bio:

I'm Clive Thompson, a writer on science, technology, and culture. This blog collects bits of offbeat research I'm running into, and musings thereon.

Currently, I'm a contributing writer for the New York Times Magazine and a columnist for Wired magazine. I also write for Fast Company and Wired magazine's web site, among other places. Email or AOL IM me (pomeranian99) to say hi or send in something strange!

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Recent Entries

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May 20, 2011 » 02:28 PM

From Christopher Kennedy’s very droll book “Neitzsche’s Horse”.

July 28, 2010 » 07:35 AM
“Wr” - S

July 06, 2010 » 10:05 AM

My Xbox broke, and I was trying to Google some possible technical solutions, when I noticed that Google appears to be encouraging me to make a typo. I suppose it’s possible that Google’s algorithms know that typing “wont” instead of “won’t” would produce better results.

June 29, 2010 » 05:00 PM

On the other hand, when I tried the test for multitasking, I was pretty abysmal. I performed worse than people who identify themselves as heavy multitaskers, and those who identify as low multitaskers.

June 29, 2010 » 04:58 PM

I finally got around to trying out the interactive “test your distractability and multitasking” page at the New York Times, which they put up alongside their story earlier this month about how computer distractions are eroding our lives. 

According to the test, I guess I have good focus — I’m not very distractable! 

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Collision Detection: A Blog by Clive Thompson